Starter Kit for Grey Cover

During my 20+ years as a hairdresser, I’ve repeatedly heard my clients ask for a better way to freshen up their grey hair between salon visits. Many don’t have the time or budget to visit the salon as often as they’d like. At the same time, the options available in stores are far from perfect. Metal-based hair dyes often damage hair quality, don’t always cover gray effectively, and sometimes produce unwanted results—like red pigments on gray roots. Additionally, the vast and confusing range of shades can make it feel impossible for customers to choose the right color.

That’s why I decided to create Grey Cover—a series of nine base shades that provide 100% gray coverage without surprises. The colors are natural, cool, and balanced, delivering an even and professional result. These are the exact same colors I use in my salon, developed to meet the highest standards for both hair quality and the environment. Our colors are vegan-friendly, hypoallergenic, and crafted with care to minimize their impact on nature.

As hairdressers, we must take responsibility and offer our clients better options for at-home use—products that not only deliver fantastic results but also care for both their hair and the planet. Grey Cover is my solution to this problem.